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The VAntage Point
Project type
Graphic Design
Date
2024
Program
Adobe InDesign
The VAntage Point is an email newsletter campaign developed by the Visual Arts (VA) department at CU Denver as a way to keep students and faculty informed of events and news within the department. The existing VA branding consisted of symbols and colors for each program, as well as a background repeating pattern and confetti graphics. I worked with these elements to design a header and visual style for the newsletter. I used a simple grid structure with different colored blocks and relevant images, which makes the text-heavy newsletter easier to scan. Bold headings call attention to the names of students and faculty who are featured, and color-coded blocks are visual indicators of which program they belong to. With its bright colors and confetti-filled logo, The VAntage Point is an exciting addition to the inbox of students and faculty alike.
